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Company Insights

From Demo Treadmill to Strategic Advisor: Why We Built Navattic Launchpad

To me, the most energizing part of being an SE was building trust showing up as a strategic partner, not just the technical lead that could deliver the demo. Launchpad helps SE teams do just that.
5 min read
Company Insights

From Demo Treadmill to Strategic Advisor: Why We Built Navattic Launchpad

5 min read

To me, the most energizing part of being an SE was building trust showing up as a strategic partner, not just the technical lead that could deliver the demo. Launchpad helps SE teams do just that.

Customer Show + Tells

Customer Show + Tell: Emily Casaccio: Streamlining Sales for an AI Product Launch

6 min read

"Navattic has decreased the length of the sales cycle because we can see, based on engagement with the demo, which clients and prospects are actually interested in and engaged, which means they have more buyer signals."

Best Practices

Advanced Interactive Demo Building Tips from Demo Experts

13 min read

Tips to take your demo to the next level from our customers and demo building partners.

Growth + Conversions

Top Tools for Product Marketing Managers (PMMs) in 2025

44 min read

Get an overview of the top PMM tools, including pros and cons, pricing, and real feedback from G2 and Reddit to see if they belong in your stack.

Sales Enablement

What is Demo Automation in 2025 (+6 Best Demo Softwares)

22 min read

The top 6 demo automation software and how to build auto demos to give your prospects an early, hands-on experience with your product.

Sales Enablement

Ben Watkins: Email Copy & Sequencing Tips After an Interactive Demo

10 min read

If your product can appeal to multiple personas or fit multiple use cases, figuring out what kind of overarching interactive demo to put on your homepage can be a struggle.

Features + Integrations

Top AI Interactive Demos to Watch in 2025

14 min read

We’ve had more and more conversations about AI and interactive demos with customers and prospects. But not all interactive demo platforms use AI in the same way.

Company Insights

Navattic Internal Experiment: A/B Testing Overview vs Segmented Demos

6 min read

We ran an experiment using our new native A/B testing that found persona-segmented demos had 33% better click-through rates than shorter overview demos, and 50% better click-through rates than the longer checklist demo.

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