What makes Navattic different?

Navattic vs Supademo

Interactive demos can improve website conversions, educate product users, and showcase new releases. Learn about the differences between Navattic and Supademo during your evaluation.

Demo Platform Comparison

How do Navattic & Supademo differ?

Navattic and Supademo both help teams quickly build interactive demos. But there are key differences in the way GTM teams use these demos and their data. Read on to learn how the two compare and what makes Navattic different.

Navattic

Navattic is a primarily HTML/ CSS demo platform built for teams who want their demos to look and feel like their real product.

From deep demo customization to flexible analytics and support for demos at every stage of the funnel, Navattic helps you build demos for your entire GTM team.

Companies that choose Navattic tend to prioritize:

  • Clean HTML demos that feel like your product
  • Bulk editing tools that help mass clean and speed up demo customization or building
  • Flexible demo analytics and using demo data as an intent signal
  • Native sales capabilities for reps to send and build their own custom 1-to-1 demos

Supademo

Supademo is a newer demo tool used to create quick demos for more support and help guidance experiences.

Their entry-level plan starts at $27/month and supports screenshot and video, with their Growth tier offering HTML capture. Today, most of Supademo's publicly available demos use static screenshots.

Supademo could be best for you if:

  • You prefer a screenshot-based demo deployment
  • You’re looking to create a large number of demos for feature walkthroughs or help guides
  • You’re not looking to action on the intent data from your demos
  • Your sales team has another way to send more personalized demos or product information to their prospects

What makes Navattic different?

Build demos that perform

Navattic gives you the tools to create HTML demos that don’t just look good - they convert. From A/B testing, demo suggestions, and optimizing for mobile, every feature is designed to help your team build demos that achieve results.
Built-in A/B testing
Test demo variations directly inside Navattic. Figure out what product story, features, or CTAs lead to conversion.
Real device frames
Showcase your product the way users actually use it. Add native device frames (iOS, Android, Mac, Windows, Tablet) for demo across any platform.
Demo suggestions
See smart suggestions surfaced while creating your demo based on our highest-performing demos. Have confidence that you're building a demo with built-in best practices.
Mobile swipe demos
Turn any demo into a swipeable mobile experience with one click. Reformat an existing demo into a version designed specifically for phones and tablets.
Native embed options
Embed a demo with a pop-up modal or add a lazy-load image to optimize load speed as preset options within Navattic.
Build demos that perform

"Navattic has been one of the most important tools in bringing product-qualified leads into our pipeline."

Sydney Lawson

Sydney Lawson

Senior Product Marketing Manager at Rally

"Interactive demos built on Navattic have increased our website to trial conversion rate by 3x, making a direct positive impact on our pipeline."

Sam Brenner

Sam Brenner

Senior Product Marketing Manager at Close

"Navattic has become one of our primary growth levers, contributing around 50% of our monthly new revenue."

Liz Van Hoose

Liz Van Hoose

Senior Marketing Manager at meez

What makes Navattic different?

Demos for teams that care about the details

Navattic is built to show your product in its best light. From bulk editing to built-in responsiveness strategies, demos built on Navattic look and feel like your product.
Real product feel
HTML / CSS lets you capture scrolling, hover states, and clickable menus. Prospects interact with your demo just like your live product.
Bulk Editing
Make bulk HTML updates like removing elements across your entire demo in just a few clicks. Easily clean up messy demo data or personalize for different industries, use cases, or personas.
Offline mode
Be assured your demos will always work as expected, even if you have spotty conference wifi. Download demos offline to present at your booth or on stage.
Workspace defaults
Standardize demo settings across your team. Set default themes, layout settings, step appearances, and more to keep experiences consistent and on-brand.
Scaling across screens
Make sure your demo looks good on any screen. Use built-in responsive strategies to auto-apply the best scaling for the viewer’s device.
Personalized video overlays
Add video narration on top of your interactive demos as users click through your product.
Demos for teams that care about the details

"We also looked at vendors that offered primarily screenshot-based solutions, but decided it was important to equip our sales team with truly interactive content that represented our software well."

Tom Karki

Tom Karki

Senior Director, Coupa Digital Solutions Advisory Team at Coupa

"There were a few elements across all captures that I needed to delete. As I started bulk deleting those elements, the heavens sang - it saved me so much time."

Damien Rose

Damien Rose

Trainer at Ellby

"Navattic is super easy to use, creating an outstanding user experience. It does a fantastic job replicating the look and feel of the actual solution."

Doug Anderson

Doug Anderson

Product Marketing Manager at Taulia

"The fact that Navattic can capture the full HTML of our environment is one of the biggest value adds for the product. Instead of explaining where to click, Navattic allows users to learn by doing in a demo that looks exactly like the real thing."

Owen Winslow

Owen Winslow

Customer Success Manager at W. W. Norton

What makes Navattic different?

Better analyze and action your data

Get detailed analytics on demo engagement, including step-by-step drop-off, time spent, and individual visitor tracking. Use native integrations with CRMs (Pardot, Salesforce, HubSpot, Marketo) or send data to any event-based platform.
Native integrations
Go beyond simple form embeds or workarounds and natively connect with any CRM, MAP, calendar links (Hubspot calendar, Calendly, Chili Piper), or any events or intent-based platform.
Playbooks
Fine-tune which demo engagement data gets sent to your CRM, MAP, Slack, or email. Other tools don’t provide filters for your demo data, so you either clutter your systems or skip out on important demo insights.
Attribution
Navattic JS connects demo views to pipeline even weeks after they first viewed the demo. Go beyond simple attribution by capturing UTMs and tracking visitors across domains - all with flexible tracking options.
Audience segmentation
Group viewers by demographic data or engagement within the demo. Create targeted audiences to prioritize strong-fit prospects and send more relevant follow-up.
Better analyze and action your data

"We initially went with another solution, but as we went through the integration and setup process, we realized we needed something more robust. Navattic's wide variety of native integrations and customer support made it the clear choice."

Imran Ahmed

Imran Ahmed

VP, Product Marketing at D2L

"Navattic’s integrations & analytics make my job so much easier. We can clearly track engagement, understand visitor intent, and see exactly where leads are coming from. Best of all, we can connect those leads to real opportunities and demonstrate ROI with hard data - not just anecdotes."

James Harper

James Harper

Director of Product Marketing at Virtana

"These tours WORK. I can easily point to pipeline and revenue that has been influenced by our Navattic demos."

Andy Willetts

Andy Willetts

Product Marketing Manager at SourceWhale

What makes Navattic different?

Demos for the entire sales process

Navattic Launchpad gives sales teams the demo features they need at every stage of the deal cycle - whether it’s outbound, sharing interest demos pre or post calls, or live high-level sandbox demos. All available via a Chrome Extension, so reps can access it from where they already work.
Interest-level demos
Let prospects select what they want to see. Navattic creates a personalized demo based on the features they care about most - and surfaces those insights to your reps.
Slack DMs
Trigger direct Slack DMs when prospects engage with your demo. Unlike other tools that only offer channel-level notifications, notify team members for prompt follow-ups.
Sales impact dashboard
See the impact of interactive demos on newly identified stakeholders, time saved, and total views. Connect to Salesforce to tie to existing pipeline and opps influenced by demos.
Custom Chrome Extension
Quickly create and share demo links within Gmail, Salesforce, and LinkedIn. No need to leave your current app or disrupt your workflow.
Rep contact card
Show a consistent rep scheduling link and contact information in your rep contact card. Embed Chili Piper, Marketo, Calendly, or Hubspot Meeting link.
Two factor identification
Make sure your demos end up in the right hands by adding on password protection and two factor identification.
Demos for the entire sales process

"We had a regional conference yesterday and we presented the sandbox demos built on Navattic. We got a phenomenal response - it really felt like it was the actual platform. "

Pradeesh B M R

Pradeesh B M R

Technology Solutions Manager at ZS

"It's funny because I’ll listen to discovery calls with our sales team and they always say “oh I’ll send you a Navattic on that""

Shanyn DoCarmo

Shanyn DoCarmo

Senior Sales Engineer at VersaPay

"Navattic has been an absolute game changer in my prospecting. Never has been sending personalized demos been so easy and fun. It’s simply the most seamless way to showcase exactly what product value you are trying to convey to your prospects. The tool has saved time and introduced a level of efficiency I wish I discovered years ago. "

Austin Blank

Austin Blank

Strategic Account Executive, Enterprise at Bloomreach

What makes Navattic different?

AI demo building assistance

Our AI Copilot is trained on our best practices from our State of the Interactive Product Demo Report and tested by our internal demo experts, so you can quickly create high-performing demos.
AI Copilot
Quickly create a first draft and personalize your demo depending on your use case. Prompts are written with use-case-specific built-in best practices and can be adjusted to match your brand voice and tone.
AI Storyboard Builder
Instantly generate a demo outline first draft based on your website. Prompts are written with our built-in best practices, so the outline is already optimized.
AI Voiceover & Avatars
Add either pre-recorded or AI-generated voice-overs to read out step or written text. Then use AI Languages to translate step text and voiceovers in just a few clicks.
AI demo building assistance

"I always joke with my team that when I build a tour, it's my happy place because it's so easy to use."

Shannon Gendreau

Shannon Gendreau

Product Marketing at Bloomerang

"I appreciate Navattic's investment in new features like AI assistance - it saves a lot of time when building demos."

Karina Kwok

Karina Kwok

Product Marketing at Boomi

"Navattic is seriously amazing. We're using it for a new customer story and the experience has been super smooth. "

Ben Lofrumento

Ben Lofrumento

Ben Lofrumento Social Content Specialist at Trainual

"I continue to be impressed by the ease of use paired with the incredible capacity of the product. The fact that you can do so much and make a demo look so good, but the navigation is still easy and user-friendly is a welcome surprise. "

Ruby LaBrusciano-Carris

Ruby LaBrusciano-Carris

Senior Brand Designer at Honor Education

What makes Navattic different?

Collaborate with our customer-centric team

We go beyond basic support. We act like an extension of your team to bring in data-driven best practices, real GTM experience to help you make the most of your implementation.
Close iteration & customer feedback
At Navattic, product feedback is welcome and encouraged. We love working with customers to improve the product, you’ll have access to share direct feedback with engineers so that we can build features that you and the team love.
Product innovation
We have a culture of product innovation at Navattic. Each month, we ship dozens of product improvements - from new product areas like A/B testing & interest areas to UX polish, our team works hard to build an innovative, yet intuitive interactive demo platform.
In-person community
Join in-person events, workshops, and meetups. Meet fellow Navattic customers and team members through hands-on workshops and collaborative building sessions.
Demo building support
Our in-house demo building team is available to support more advanced demo building implementations.
Top 1% benchmarking & best practices
Every year, we analyze the highest-performing demos across our platform and share the findings so your team can skip the guesswork and build demos that convert.
Collaborate with our customer-centric team

"I love working with Navattic. They embrace customer feedback and we often see requested features directly included in the product. It’s very exciting."

Alex Trager

Alex Trager

Project Management Supervisor at I-360

"Everything Navattic builds is incredibly thoughtful. The features you release actually make sense for our team, without the fluff or complexity that often comes with other tools. It’s been an amazing experience."

Alex Asmus

Alex Asmus

Principal Digital Solutions Advisor at Coupa

"Navattic's solution is constantly evolving for the better. The CS team captures my feedback about the solution and takes it directly to their development team."

Doug Anderson

Doug Anderson

Product Marketing Manager at Taulia

What makes customer success at Navattic different?

We don’t believe in one-size-fits-all support. Our CS team acts like an extension of your team and brings strategy, data-driven best practices, and real GTM experience to every conversation.
Care & attentiveness
Navattic deeply invests in customers success. Unlike other platforms that tout a large customer base and employ just a few CSMs, you’ll hear from us regularly, not just when you have an issue. We’re here to help you proactively think through new demo strategies and continually optimize your team’s use of demos.
In-person training
We’ve joined SKOs, hosted customers for lunch, and trained teams in person. Our team builds deep partnerships with customers.
Analytics reviews
From demo engagement to pipeline tracking, we help you understand what’s working and suggest tweaks to continually improve your demos.
Built-in best practices
From onboarding to expansion, we’ll share what’s working across 1,000+ teams and 20k demos so you don’t have to reinvent the wheel.
What makes customer success at Navattic different?

"Navattic’s CS team is the best that I have ever worked with."

Nicole Mott

Nicole Mott

Sales Enablement Manager at Exterro

"Our customer success manager helped us identify demo distribution channels and refine our strategy – for example, by helping us create a form that now sees a 40% completion rate."

Sandeep M.

Sandeep M.

Senior Product Marketing Manager at MoEngage

"I always brag that Navattic has the best customer success team. They're genuinely nice and helpful."

Dasha Ivanova

Dasha Ivanova

Director of Product Marketing at Cognite

Build demos
that delight.