Measuring Impact - The Role of Data in Product Led Sales

1 minute read

Earl Lee

I sat down with Earl Lee, CEO and Co-Founder at HeadsUp. HeadsUp is a solution to help product-led sales teams understand and engage their customers to drive adoption and convert more deals. HeadsUp taps into your product usage data to help you identify and close your most valuable customers.

In our conversation, we talked about the rise of product-led organizations across SaaS, the changing role of the account executive and the skills they need to adopt today to stay competitive tomorrow, and the role of the Product Qualified Lead (PQL) in the product-led funnel. This insight is all made possible with consistent and quality product usage data to tell the right story for every prospective buyer.


Next Post

Investing in Presales - How a Great Demo Moves the Needle
ARTICLE - 2 minute read
I sat down with Kerry Sokalsky, President and Founder at Presales Mastery where he helps...
Get started

Build demos that delight.

Unlock faster sales cycles and empower your go-to-market team to drive growth with your product.